Stop & Shop Friendsgiving Feast 2020

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As the agency of record for the campaign, RSM executed Friendsgiving Feast which included numerous partner benefits including a Buy $20, Save $6 sales overlay, a custom full page circular ad, digital ads, digital ad inserts, inclusion in a Stop & Shop email blast, a CPG brand partner recipe photoshoot & food stylist, a dedicated microsite with recipes with safe hosting tips, playlists, virtual backgrounds, and custom printable Friendsgiving themed games and activities. 

The second annual program was a success with 4x the traffic on the site year over year and incremental sales for the retailer!

Web Design • Web Development  •  Print Design  • Art Direction
RSM (Retail Sports Marketing)